Behind the Scenes: Who Is The Actual Viewers of The Tim Ferriss Present?

Behind the Scenes: Who Is The Actual Viewers of The Tim Ferriss Present?

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Just a few years in the past, a well-known creator requested me if I’d ever realized something from my viewers, as he hadn’t. My response?

“Oh, God, sure! Greater than I can probably start to clarify.”

That’s the entire motive I’ve feedback on this weblog, plus clear guidelines. Should you domesticate the best neighborhood, the learnings are infinite. Laborious-to-find specialists, uncommon books, cutting-edge science, hidden gems in overseas cities… you identify it. It’s the reward that retains on giving.

If it weren’t for you, I additionally wouldn’t have found a few of my finest investments and favourite individuals, together with Shopify (CEO and co-founder Tobi Lütke; President Harley Finkelstein), Duolingo (CEO and co-founder Luis von Ahn), and plenty of extra.

After I’ve requested you for the finest board video games, backpacks, pens, 3D artists, and extra during the last 15+ years, you’ve all the time delivered.

Final however not least, you’ve confirmed up like champions for a lot of essential causes, elevating tens of hundreds of thousands of {dollars} for psychological well being therapeutics, safety of indigenous land rights, scientific trials of MDMA-assisted psychotherapy for PTSD, funding of public lecture rooms within the US, and extra.

From the underside of my coronary heart — thanks, thanks, thanks.

On this submit, I’ll share a latest viewers survey, which was despatched to subscribers of my e-newsletter, 5-Bullet Friday. Practically 8,000 individuals replied.
I promised I’d share the outcomes, and right here they’re.

Under are a number of summaries, and a few charts comply with. You might be a tremendous group:

  1. On common, you’re very well-educated. Roughly 45% have a Grasp’s diploma or greater diploma.
  2. Practically 50% of the viewers has a mixed family earnings of $150,000 or extra. 33.5% earn greater than $200K/12 months. 14.3% earn $150K–$199K per 12 months.
  3. You belief suggestions on the present. 77% of you’ve gotten purchased a minimum of one services or products beneficial on the podcast. 55.6% have purchased greater than as soon as. If curious, a full listing of latest sponsors will be discovered right here.
  4. You will have been listening for a few years. ~76% establish as listeners for a minimum of 4–9 years.
  5. You tune in to the present incessantly. Near half (42.2%) take heed to the podcast on a weekly foundation.
  6. The gender break up seems to be roughly 80/20 for male/feminine, nevertheless it’s platform-dependent. (74/23 on Spotify for Podcasters with further 2% as unspecified and 1% as non-binary; roughly 70/30 on YouTube, based mostly on watch time; roughly 65/35 on Fb.)
  7. The most typical age bracket is 35–44 (~1/3 of the viewers, in response to Spotify for Podcasters; the viewers skews youthful on YouTube.)
  8. Primarily based on my podcast host ART19, the highest 10 international locations in descending order are:
    • United States
    • Canada
    • Australia
    • United Kingdom
    • Germany
    • China
    • India
    • New Zealand
    • Netherlands
    • France
  9. The highest 10 cities/areas within the US in descending order are:
    • New York, NY
    • Los Angeles, CA
    • San Francisco-Oakland-San Jose, CA
    • Chicago, IL
    • Denver, CO
    • Washington, DC
    • Seattle-Tacoma, WA
    • Boston, MA-Manchester, NH
    • Philadelphia, PA
    • Dallas-Ft. Value, TX

1. Schooling degree.

2. Family earnings.

3. Have you ever ever purchased a services or products after listening to about it on the podcast?

4. How lengthy have you ever been listening to the podcast?

5. How usually do you take heed to the podcast?

6. Demographics from Spotify listeners (almost 1M followers):

7. Demographics from my YouTube channel (~1.44M followers, information based mostly on final three hundred and sixty five days of views and watch time):

8. Demographics from my Fb web page:


My sincerest because of everybody who answered the survey! I’ll have some thrilling bulletins quickly.

You’ll be able to subscribe to The Tim Ferriss Present podcast on Apple PodcastsSpotify, or wherever you discover your audio enjoyable.

To affix 1.5M+ individuals who take pleasure in my 5-Bullet Friday e-newsletter each Friday, click on right here. Every week, you’ll get a brief and candy e-mail linking to essentially the most fascinating 5 issues that I’ve discovered. Since my 700+ podcast friends usually ship me issues, it’s a good way to get a sneak preview of edgy issues that will probably be mainstream in a number of years.

All the most effective,

Tim

P.S. Want a chunk of dessert earlier than you allow? I shan’t deny you. Right here you go: Leekspin.

The Tim Ferriss Present is one of the most well-liked podcasts on the earth with greater than 900 million downloads. It has been chosen for “Better of Apple Podcasts” 3 times, it’s usually the #1 interview podcast throughout all of Apple Podcasts, and it has been ranked #1 out of 400,000+ podcasts on many events. To take heed to any of the previous episodes without spending a dime, try this web page.



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